According to Ateeya Manzoor Management consulting is the
practice of helping organizations to improve their performance, operating
primarily through the analysis of existing organizational problems and the
development of plans for improvement. In today's times when a lot of industries
are continually exposed to external as well as internal risks, it has become
extremely important for businesses to leverage technology in order to achieve a
superlative business performance.
When it comes to consulting, consultants like Ateeya Manzoor
uses their knowledge and experience to help companies achieve their goals. Ateeya Manzoor a Management consultant work to deal with both current and future
problems that a company might face. There are many different areas of
operations in which consultancy covers.
Here is a look at
some of the most important functional areas by Ateeya Manzoor:
a) Managing the Change: There are many different internal
and external factors that affect business environments. There will have to be
changes made throughout the company to account for these changes. Managing the
change is about its quick anticipation and developing the capabilities of
organization to accept the change. The risk of losses that a change may bring
will be negated.
b) Business Transformation Outsourcing (BTO): Professional
organizations know what their core competencies are. With increasing wave of
globalization, many corporations felt the need to focus only on their core
competencies and outsource their other activities. This allows them to become
more competitive. Consulting identifies what shall be outsourced, to which
location and how can this be beneficial for organization.
c) Human Resource: Human resources refer to many things such
as labor relations, health and safety, staffing, compensation, and recruitment.
d) Executive Coaching: It is important for the executives at
all levels to be educated and trained in new processes, technologies and
knowledge areas to improve their efficiency and effectiveness. A consultant
will equip each level with the suitable skills.
e) Customer Relationship (CRM): Although doing so is
important, CRM means more than having someone to man the phones when people call
in making queries. Consumer feedback and questions need to be taken into
account when it comes to making new marketing plans and sales efforts. Also,
there should be multiple outlets for the customer to communicate with the
company and receive a suitable response quickly.
f) Advertising: Advertising can use many different methods.
When it comes to effective and cheap advertising, internet-based methods are
certainly the leaders. These methods can include email advertising, banner
advertising, search engine optimization, etc. There are also offline channels
like TV, Radio, Newspapers, Billboards, etc. With so many options, the company
may have a difficult time deciding which is best. Management consulting
develops effective advertisement plans in accordance with the short and long
term objectives of the organization and guides it on the timings to launch
these. It can also develop measures to evaluate the efficacy of these programs.
g) Finance: It is a step ahead of usual accountancy. A
consultant may focus on erasing debt or coming up with new investments to cover
some of the company's losses.
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